Blending creativity with tech, I'm a seasoned product designer based in Amsterdam 🚲

For the past 8 exciting years, I have designed interfaces, apps, and augmented reality experiences with tech companies, digital agencies, scale-ups and non-profit organisations.

Unpacking Complexity to Bring ASL Learning to 850M+ Users
EdTech Research Strategy

Unpacking Complexity to Bring ASL Learning to 850M+ Users

See how I led design and research to define the problem space and prioritize high-impact features. This work culminated in the global launch of an American Sign Language learning product on Snapchat.

Turning 240M+ Impressions into Revenue Through Partner Alignment
E-commerce Platform Integration

Turning 240M+ Impressions into Revenue Through Partner Alignment

Explore how I led a self-initiated UX audit, drawing on my design leadership to align a partner’s product with our core platform. This effort uncovered key consistency gaps and delivered a seamless user experience along with actionable feedback for future iterations.

Driving a 169% Engagement Surge through Data-Led Iterations
Community Growth & Scalable Systems

Driving a 169% Engagement Surge through Data-Led Iterations

Dive into how I shaped the production strategy and led UX design to boost playtime and user-generated posts. By standardizing quiz templates and building scalable tools, I enabled sustainable growth across Snapchat’s creator ecosystem.

✨Something Bold Is Brewing — Stay Tuned✨

SaaS GenAI Desktop Plugin

Reducing ML Character Creation Time from Days to Hours

Soon you'll see how I uncovered key pain points in ML-driven creator workflows and led the 0→1 design of AI-powered tools. Partnering closely with engineering, I transformed complex ML pipelines into a streamlined end-to-end product that boosted creative workflow speed and efficiency.

Offering a variety of high-end services to empower teams

Design

From sleek, modern interfaces to engaging interactive experiences, my design services seamlessly blend form and function.

Research

I leverage advanced research methodologies to uncover deep user insights, ensuring every design decision is data-driven.

Leadership

I lead with energy and vision, guiding cross-functional teams to achieve impactful, measurable results.

Having these items on my to-do list

  • Define my core values.
  • Help coordinate a world cleanup event.
  • Work in the Canadian Parliament.
  • Obtain two Master's Degrees.
  • Build a portfolio.
  • Buy a third bicycle.
  • Learn Dutch.
  • Explore my Ukrainian heritage.
  • Speak at a technology conference.
  • Connect with you.
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